Sitekeepers - Webmaster's blog

Tuesday, March 07, 2006

Keywords

As you might imagine, good search engine optimization (SEO) techniques are extremely important for the single-page site. The page must target a specific keyword, ideally as narrow a niche as you can make it. Make sure you do all the standard SEO tricks:

* keyword in domain
* keyword in title
* keyword in heading
* keyword in bold
* keyword used near the top and bottom of the page

Check the keyword density of the page (important: do this before you place any ads on it) and make sure the focus is on the right keyword.

Getting the keyword in the domain name may be hard. You may find it simpler to use a subdomain associated with a domain you already own, since then you can name the subdomain whatever you want.

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